Faster Answers.
Shared Insights.
Zero Dashboard Backlog.
When questions change faster than dashboards
Dashboards were built for predefined questions. Updated on a schedule.
But today, the most important question is the next one.
- What changed?
- Why?
- Who’s impacted?
When every new question becomes a ticket, analytics slows down the business.
Backlogs grow. Spreadsheets multiply. Metrics drift.
Meet AIDA, Your AI Data Assistant
Ask a question. Get a chart. Get an explanation. Keep going. No waiting. No handoffs.
The AI Data Assistant works the way modern teams do:
- Iterate in real time
- Share the same definitions
- Stay aligned as priorities change
A better outcome for everyone
Speed & clarity for business teams
Ask questions in plain language and get charts and explanations instantly. No SQL. No waiting.
Focus & repeatability for BI teams
Reduce one-off dashboard requests and invest in the metrics, models, and definitions that scale.
Alignment & trust for the business
Standardize what metrics mean in packaged data products, so Revenue, Active Users, Churn, and SLA performance stay consistent across tools, teams, and decisions.
AI Agents that understand your business
Give AI agents company-specific definitions, rules, relationships and key metrics to quickly give agents the context they need to understand your business.
Data you know you can trust
Everything starts with a strong foundation
- Clear ownership
- Strong governance
- Packaged into trusted data products
Empower the business without compromising control.
Apply built-in analytical skills
Correlation
Understand what moves together.
Forecasting
Project trends and anticipate what’s next.
Drill-down
Start high level and explore the drivers beneath.
How It Works
Connect to All Your Data:
Bring together data from across your organization wherever it resides, so teams can explore everything in one place. No silos. No blind spots.
Add Shared Business Context:
Define metrics, dimensions, and logic once and reuse them everywhere. When everyone works from the same definitions, answers stay consistent across teams and tools.
Start Asking Questions:
Ask questions in plain language and get instant visual answers. Drill into trends, explore what changed, and get alerted to anomalies, without waiting on dashboards or BI tickets.
BI Was Built for Reports.
AI Was Built for Answers.
Before (BI Era):
- Prebuilt charts
- Ticket-based requests
- Scheduled refreshes
Now (AI Era):
- Natural-language questions from anyone
- Real-time driver analysis
- Dynamic drill-downs
- Iterative exploration

• See conversational analytics live demo
• Explore AI-augmented decisioning
